Brand file API: the 12 deliverables, in one call
A logo is one file; a brand file set is the thing a business can actually use. The API should return the same 12 deliverables on every order, not a variable pile of exports.
Agent API (2026-11-09). The contract, the free endpoints and the paid x402 checkout are live. A preview is $1 and a Production Pack $19, in USDC on Base, paid per request — no account, no API key, no card. A request that arrives without payment returns 402 with the exact amount, asset, network and address.
The 12-deliverable list is the contract. It is also the free file audit on the site: a business can tick what it has and see the gap. The API returns the same list, filled.
The 12 deliverables
| Deliverable | Format | Use |
|---|---|---|
| Primary lockup | SVG + EPS | website, invoice, email |
| Stacked lockup | SVG + EPS | square spaces, packaging |
| Icon | SVG + EPS | favicon, app icon, avatar |
| Wordmark | SVG + EPS | when the mark is already present |
| Mono | SVG + EPS | one-colour print, embroidery |
| Reverse | SVG + EPS | dark backgrounds, signage |
| Print PDF | vector handoff to a printer | |
| PNG 512 + 1024 | PNG | web, social, decks |
| Favicon | ICO | browser tab |
| Maskable app icon | PNG 512 | PWA / app icon |
| Social avatars | PNG 400 | profiles |
| Spec + mark | JSON + SVG | re-render and edit |
Why each one exists
The favicon is not a small PNG; it is a legibility test. The mono file is not a grey version; it is the one-ink artwork an embroiderer or stamp maker needs. The print PDF is not a screenshot; it is the vector handoff. The spec is not documentation; it is the thing that makes the next edit cheap.
An agent that returns only logo.png has done the picture, not the job.
Licence and ownership
The pack includes a font licence sheet. The fonts are OFL, and the type is outlined in the files, so the recipient does not need to install the font to open the artwork. The terms describe what the buyer owns and what we do not promise; we do not file trademarks or give legal advice.
Re-render and variants
The spec supports colour, layout, tagline, tracking and spacing changes. A re-render is cheap and does not call the image model. That is the difference between a brand file API and a logo image API: the agent can keep the system consistent after the first purchase.
What is not included
No CMYK master, spot references, screen separations, pre-flighted cut files or DST/PES. No trademark search or filing. No human design service. The pack is the file set; the suppliers and the lawyer are separate.
Questions
Is the font licence included?
Yes. Every pack carries the OFL licence sheet for the fonts used, and the type is outlined in the artwork.
Can I use the pack on a van and on embroidery?
Yes for the vector and one-ink files. The pack does not include a stitch file or a vehicle layout; those are supplier jobs.
Do I own the mark?
The terms describe the ownership of the delivered files. They do not replace a trademark search; the buyer is responsible for clearing the name and mark.
Can I get a different colour?
Yes. Change the palette in the spec and re-render; the files and lockups stay consistent.
If the file is the problem, the pack is the fix.
The Production Pack is $149, one time: true vector masters, six lockups, a print PDF and EPS, one ink per file and unlimited parametric edits.
See the production pack Audit my current file
Free tools: vector check · 12-file audit · 16px legibility · CMYK shift · stitch estimate
For agents
The same pack is available to a machine: a structured brief, a JSON manifest, x402 in USDC on Base, and an MCP tool contract.
Agent access · OpenAPI · llms.txt · MCP
Agent API: the contract, the free endpoints and the paid x402 checkout are live. USDC on Base, no account, no API key.
Related guides
- Logo API for AI agents: production files, not a PNG
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- Logo print quality: why the colour changed when it went to print
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- Logo for embroidery: what actually stitches
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- Looka vs a production-ready logo: what the $96 buys
A logo maker sells a brand kit; a production pack sells files a printer, sign shop and embroiderer can use. A like-for-like comparison of what is in each.